Average Briton shares over 90k social media posts in their lifetime

Average Briton shares over 90k social media posts in their lifetime

People were also found to receive an average of 59 notifications a day

Monday, June 3, 2019

The average Briton shares the equivalent of over 92,000 social media posts in their lifetime, a study has found.

A poll of 2,000 adults suggested that the average Briton shares 92,053 social media posts.

It also emerged that people receive an average of 59 notifications each day, including 16 personal emails.

The study - commissioned by the human experience agency Starcom – also found that Britons spent an average of £21,061 on TV streaming services.

Starcom’s CEO Mark Howley said: “The survey demonstrates in hard numbers how we use tech platforms as the basis of many, or even most, of our daily human interactions.

"And it nods towards the speed of adoption of new services and new tech-enabled ways of doing things, and with the advances in AI, voice devices and 5G, that relationship is only going to evolve.

"I am sure the connected home, connected devices, ‘voice’, wearables, fintech, the e-commerce of everything, will be upon us as mainstream perhaps faster than we may believe.

''In the words of Bill Gates ‘don’t let yourself be lulled into inaction.’"

The study conducted via OnePoll found that three in five Britons could not imagine going a whole day without technology.

Three quarters of people said they “relied” upon technology for online banking and nearly 70 per cent used it to keep in touch with friends and family.

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