It's the easiest thing in the world to drop a rogue typo into a tweet (as the talkRADIO team can testify). But it seems Donald Trump's latest little blunder is going to run.
The President typed the word 'covfefe' into his latest missive, apparently meaning to write 'coverage', and the world ain't gonna let him forget it.
The rogue word has spawned a plethora of memes, gifs and mock-ups as the Twitterati's titellation knows no bounds.
We've rounded up a selection of the wittiest responses from around the web for your delectation, so click below.
And remember - for more great covfefe of Donald Trump and his presidency, stay tuned to talkRADIO.